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9-1-1 Trainer Professional Pride Finds Value in Expansive New Web Site
Copyright: 9-1-1 Magazine, Feature Content
Long-time 9-1-1 trainer and developer of 9-1-1 simulators for dispatcher training Professional Pride announces a newly revamped an expanded web site, and in the process has learned a lot about the value of the Web in better supporting clients as well as their business.
Now located at www.911trainer.com, the company’s services as well as online blogs and forums to interact with its clients and others seeking information about 9-1-1 Training.
“Technology changes rapidly. I know I can get very impatient with a site that isn’t organized or doesn’t provide quick access to what I want or need,” said Professional Pride’s Sue Pivetta [right], who is also a long-time 9-1-1 Magazine columnist. She explained that their existing web site wasn’t being as helpful as she wanted it to be, and a simple upgrade didn’t do the trick. “I began to look around and was pleased and surprised to see that a website can do so much besides being a source of eCommerce,” she said. “The blog and the forum needed to be interactive not just a place for me to write – I needed to know what others thought and needed in order to be a good resource for them. In addition we now serve another industry with the Vocational Educational training in our colleges and high schools finally taking off. We needed to have a space just for teachers and administrators in the Customer Corner, forum, blog and search options.”
9-1-1 training providers depend on the World Wide Web to interact with customers and colleagues, and potential clients, and provide them with information, support, and answers. “All my business is online although I do send out postcards and catalogues to let people know about new products,” Pivetta said. “It was a lot of work to change the website but I couldn’t be happier with the time invested by the entire team and our designer. I love the Chat feature so people can instantly ask a question, it’s fun and helpful for business. We are finding the new site very helpful for VocEd in that they don’t know Professional Pride, Inc or Sue Pivetta, they just need curriculum and simulators so when they search and find the new site it’s a lot easier to find their particular needs.”
Like many businesses providing training and other services to the public safety and related organizations, Professional Pride finds the Internet an essential tool for doing business – marketing, coordinating, research, and marketing with the 9-1-1 community. “We want to keep up with technology with the addition of online training and more products in the eStore,” Pivetta said. “There is the continual need to revise and update material and design while staying current with needs. We have a new product for In Service Training and the site allows better visibility for new things. I am planning another 911 Vision Retreat for 2014 and I will be reaching out to sponsors. Having a current, updated, relevant and useful website says a lot about a company when you are asking people to trust your service and products. And especially if I am asking vendors to sponsor something good for the people, they have to be sure what they are investing in will be quality. Trust is important in this industry. It’s vital that people know we care about quality and service and are willing to invest in their needs and answer their call.”